Your Business
Official Business Account ✓
2B+
WhatsApp users worldwide
98%
Message open rate
Official
Meta Cloud API partner
Instant
Automated responses
What is the WhatsApp Business API — and why does it matter?
The free WhatsApp Business app runs on one phone. The official Cloud API turns WhatsApp into a proper business channel: many agents on one number, message thousands at once, and let an AI agent answer instantly, 24/7. Here’s how you go live.
We connect your number
As a Meta Business Partner we onboard your WhatsApp number the official, compliant way — with Number Coexistence, so you keep using the app too.
You build your setup — no code
Import contacts, design chatbot flows in a drag-and-drop builder, and train the ChatGPT / Claude AI agent on your website and documents.
Broadcast, automate & sell
Send campaigns to thousands, let the AI handle FAQs and qualify leads, and manage every reply from one shared team inbox.
One platform, every WhatsApp capability
Official & compliant
Built on Meta’s official WhatsApp Cloud API as a registered Business Partner — approved templates, no unofficial workarounds.
Number coexistence
Keep the WhatsApp app running on your current number while the API powers broadcasts, bots and your shared inbox on that same number.
Global & multilingual
Reach customers anywhere with automatic translation and an AI agent that answers in their own language.
The official foundation
Built on the official WhatsApp Cloud API
Every message you send runs on Meta’s official infrastructure — not a browser bot pretending to be a phone. As an official Meta Business Partner we set your account up the compliant way, so your number never risks a ban.
Official Meta Business Partner
Onboarded and supported by an accredited partner, so your WhatsApp account is legitimate from day one.
Official Cloud API
Powered directly by Meta’s hosted Cloud API for reliable, high-throughput delivery.
No unofficial WhatsApp Web automation
Zero grey-hat browser scraping or WhatsApp Web hacks that get numbers blocked.
Approved template messaging
Notifications go out on Meta-approved templates, keeping you inside WhatsApp’s policy at all times.
Number Coexistence
Run the same number on the WhatsApp Business app and the API simultaneously — no migration, no downtime.
In practice: Keep the WhatsApp app open on the shop phone for walk-in chats while broadcasts, chatbots and your team inbox run on the very same number through the API.
Reach everyone at once
Broadcasting & bulk campaigns
Send promotions, updates and announcements to thousands of opted-in contacts and watch them land where 98% get opened. Schedule ahead, personalise every message and track exactly what happened.
Unlimited broadcasts
No cap on how many campaigns you run each month.
Bulk WhatsApp messaging
Message your entire audience in a single send.
Scheduled broadcasts
Queue campaigns to fire at the perfect local time.
Interactive messages
Add buttons and quick replies so customers act in one tap.
Personalised campaigns
Merge names and custom fields into every message.
Audience segmentation
Target the right people with tags, groups and filters.
Campaign analytics
See performance for every broadcast in real time.
Delivery tracking
Know precisely which messages were delivered.
Read tracking
Measure how many recipients opened your message.
Reply tracking
Capture and route every reply your campaign generates.
High-speed broadcasting (Pro)
Push large campaigns out faster on the Pro plan.
Unlimited messaging credits
We never charge per-message credits — only Meta’s standard conversation fees apply.
In practice: A retailer schedules a segmented flash-sale broadcast to 12,000 subscribers, personalises each with the customer’s first name, and watches read and reply rates climb live.
Know your audience
Contact management & CRM
A WhatsApp-native CRM keeps every subscriber organised so campaigns and automations always reach the right people. Tag, group and filter your database without spreadsheets.
Subscriber management
One tidy home for every opted-in contact.
Contact database
Store profiles, history and attributes in one place.
Customer segmentation
Slice your audience by behaviour and attributes.
Tags
Label contacts to power targeted sends and flows.
Custom fields
Track any data point your business cares about.
Contact groups
Bundle subscribers into reusable lists.
Audience filtering
Build precise segments on the fly for any campaign.
Scales with you
5,000 subscribers on Basic, 15,000 on Pro and custom limits on Enterprise.
In practice: Filter to “VIP” tagged customers in London who bought in the last 30 days, then broadcast an early-access offer to just that segment.
One number, whole team
Shared team inbox
Your whole team answers from a single shared WhatsApp number without treading on each other. Assign chats, leave private notes and keep every conversation accountable.
Multi-agent inbox
Multiple team members handle chats side by side.
Shared WhatsApp number
Everyone works from one business number.
Agent assignment
Route each conversation to the right person.
Internal notes
Add private context only the team can see.
Chat filtering
Find open, assigned or tagged chats instantly.
Team collaboration
Hand off and collaborate without leaving the inbox.
Conversation ownership
Clear responsibility so nothing slips through.
Omnichannel inbox (Pro)
Add WhatsApp, Facebook, Instagram, Telegram and Web Chat into one shared inbox on Pro.
In practice: A support lead assigns an escalated chat to a senior agent, drops an internal note with the account history, and the customer never notices the handoff.
Automate without code
No-code chatbot builder
Design automated conversations visually — no developers required. Trigger flows on keywords, serve interactive menus and qualify leads around the clock.
Drag & drop builder
Assemble flows visually in minutes.
Flow builder
Map multi-step conversations with branching logic.
Keyword triggers
Start the right flow from what customers type.
Interactive menus
Guide customers with tappable button menus.
Automated replies
Answer instantly, day or night.
FAQ bots
Deflect repetitive questions automatically.
Lead qualification
Ask the right questions and score prospects.
Customer routing
Send each enquiry to the right team or agent.
Workflow automation
Chain actions together to run whole processes.
Unlimited chatbot sessions
Automate every conversation with no session caps.
In practice: A “PRICING” keyword launches a menu that qualifies the lead, books a demo slot and routes hot prospects straight to a sales agent — automatically.
Human-quality answers
AI agent & AI features
A ChatGPT / Claude-powered agent that reads like a person, trained on your own content. It handles support, qualifies leads, replies in the customer’s language and hands off to a human the moment it should.
ChatGPT / Claude AI agent
Best-in-class models power natural, on-brand replies.
AI customer support
Resolve common questions instantly and accurately.
AI replies
Draft or auto-send answers in your tone of voice.
AI chatbot
Conversational automation that understands intent, not just keywords.
Trained on your business
Learns from your website, PDFs and documents.
FAQ answering
Answers grounded in your own knowledge base.
Lead qualification
Qualifies and enriches prospects in conversation.
Escalation to human agents
Hands complex chats to your team seamlessly.
Translation
Understands and replies across languages automatically.
Business knowledge base
A business-specific KB keeps answers accurate and current.
100,000 AI tokens / month on Basic
Generous included AI usage from the entry plan.
In practice: Upload your product PDFs and point the agent at your website; within minutes it answers detailed customer questions in their own language and escalates only the tricky ones.
Nurture on autopilot
Marketing automation
Turn one-off conversations into revenue with automated journeys. Drip content, follow up on triggers and measure every campaign — without lifting a finger.
Drip campaigns
Deliver a timed sequence that warms leads up.
Follow-up automation
Never let a warm lead go cold again.
Trigger-based messaging
React automatically to customer actions.
Broadcast campaigns
Launch and automate promotional sends.
Customer journeys
Design multi-step lifecycles across days or weeks.
Campaign reports
Understand what drives replies and revenue.
Scheduled campaigns
Plan sends ahead for the ideal moment.
Automated follow-up bot
A bot that chases responses so your team doesn’t have to.
In practice: A new subscriber enters a 5-message welcome journey; if they click but don’t buy, a trigger fires a personalised follow-up two days later.
Sell inside the chat
WhatsApp commerce
Turn WhatsApp into a storefront. Show your catalog, let customers add to cart, confirm orders and win back the ones who drift away — all without leaving the conversation.
WhatsApp Catalog
Present products natively inside WhatsApp.
Product catalogue
Showcase items with images, prices and details.
Shopping cart
Customers build an order right in the chat.
Order confirmations
Send instant confirmation the moment they buy.
Abandoned cart recovery
Nudge shoppers who left items behind back to checkout.
In practice: A customer browses the in-chat catalog, adds two items, and — after leaving without paying — receives an automated reminder that recovers the sale.
Booked in a tap
Appointment booking
Pro planLet customers book, confirm and reschedule appointments directly inside WhatsApp. Automated scheduling fills your calendar and cuts no-shows.
Booking inside WhatsApp
Customers schedule without a separate app or link.
Customer scheduling
Self-serve slot selection around your availability.
Booking automation
Confirmations and reminders send themselves.
In practice: A clinic lets patients pick an open slot in chat; the bot confirms it, adds it to the calendar and sends a reminder the day before.
Measure everything
Analytics & reporting
Every campaign, broadcast and conversation is measured. Watch delivery, read and reply rates update live so you always know what’s working.
Campaign analytics
Full performance breakdown per campaign.
Broadcast analytics
See how each broadcast performed at a glance.
Delivery statistics
Track exactly what was delivered.
Read rate
Know how many recipients opened your message.
Reply rate
Measure engagement and response volume.
Campaign performance
Compare campaigns to double down on winners.
Live reporting
Numbers update in real time as sends go out.
Dashboard reporting
A clear dashboard summarising the metrics that matter.
In practice: Marketing watches a broadcast’s read rate climb live, spots the best-performing segment and reallocates the next send while the campaign is still running.
Connect your stack
Native integrations & developer API
Plug WhatsApp into the tools you already run, then go further with a full developer API to send messages, manage subscribers and trigger workflows from your own systems.
Shopify
Sync orders and customers with your Shopify store.
WooCommerce
Connect your WordPress/WooCommerce shop.
Google Sheets
Push and pull contacts and data via Sheets.
HTTP API
Fire actions from any system that speaks HTTP.
Webhooks
Receive real-time events wherever you need them.
REST API
A full REST API for deep custom integrations.
Send messages
Programmatically send WhatsApp messages from your app.
Manage subscribers
Create, update and segment contacts via the API.
Connect external systems
Bridge your CRM, ERP or back office to WhatsApp.
Trigger workflows
Kick off automations from external events.
In practice: When an order ships in Shopify, a webhook triggers a WhatsApp utility template with tracking details — no manual step involved.
Compliant by design
Message templates
Notifications on WhatsApp use pre-approved templates. Create them in-app, submit for Meta approval and launch marketing, utility and authentication messages with confidence.
Create templates
Build reusable message templates in the dashboard.
Submit for Meta approval
A managed workflow gets templates reviewed and approved.
Marketing templates
Promotions, offers and announcements.
Utility templates
Order updates, reminders and account notifications.
Authentication templates
One-time passcodes and verification messages.
In practice: Draft an order-update utility template, submit it for Meta approval, and once live it powers every shipping notification automatically.
Pick your plan, launch this week
Every plan runs on the official WhatsApp Business Cloud API with number coexistence. Choose the tier that fits your scale — you only ever add Meta’s standard conversation fees.
Basic
Everything a growing team needs to launch on the official API.
£290/yr billed annually
- 2 agents
- 5,000 subscribers
- AI Agent
- 100k AI tokens
- Broadcasts
- Chatbot
- Shared Inbox
- Campaign analytics
- Number coexistence
- Unlimited chatbot sessions
Pro
Everything in Basic, plus omnichannel, appointments and speed.
£790/yr billed annually
Everything in Basic, plus:
- 5 agents
- 15,000 subscribers
- Omnichannel inbox
- Appointment booking
- High-speed broadcasts
Enterprise
Scale with dedicated support and multiple numbers.
Tailored to your scale
- Unlimited agents
- Multiple WhatsApp numbers
- Higher subscriber limits
- Dedicated account manager
- Priority support
Prices exclude Meta’s per-conversation WhatsApp charges. Broadcasting includes unlimited messaging credits.
WhatsApp Business API FAQs
Is this the official WhatsApp API?
Yes. Silux Chat is an official Meta Business Partner and every message runs on Meta’s official WhatsApp Cloud API. We never use unofficial WhatsApp Web automation or browser bots, so your number stays compliant and safe from bans.
What is Number Coexistence?
Number Coexistence lets you keep using the WhatsApp Business app on your existing number at the same time as the API. You don’t migrate or change numbers — the app stays open for manual chats while broadcasts, chatbots, the AI agent and your shared team inbox all run on that same number through the API.
How is this different from the free WhatsApp Business app?
The free app is built for one phone on one device. The Cloud API lets multiple agents share one number, send unlimited broadcasts, run chatbots and an AI agent, automate marketing and integrate with your other systems — none of which the free app can do.
How do message templates get approved?
You create templates in the dashboard and submit them for Meta approval through a managed workflow. Templates fall into three categories — marketing, utility and authentication — and once approved they power your outbound notifications automatically.
What are messaging credits vs Meta conversation fees?
We don’t charge you per-message messaging credits — broadcasting includes unlimited messaging credits. The only per-conversation cost is Meta’s own standard WhatsApp conversation fee, which is billed by Meta separately from your plan.
How many subscribers and agents do I get?
Basic includes 2 agents and 5,000 subscribers, Pro includes 5 agents and 15,000 subscribers, and Enterprise offers unlimited agents with higher, custom subscriber limits and multiple WhatsApp numbers.
Can the AI agent be trained on my business?
Yes. The ChatGPT / Claude-powered agent is trained from your website, PDFs and documents into a business-specific knowledge base. It answers FAQs, qualifies leads, translates across languages and escalates to a human agent when a conversation needs a personal touch. Basic includes 100,000 AI tokens per month.
Which channels does the shared inbox support?
Every plan includes a shared WhatsApp team inbox with agent assignment, internal notes and conversation ownership. On Pro the inbox becomes omnichannel — WhatsApp, Facebook, Instagram, Telegram and Web Chat all in one place.
Can I connect it to my store and other systems?
Yes. There are native integrations for Shopify, WooCommerce and Google Sheets, plus an HTTP API, webhooks and a full REST API. Developers can send messages, manage subscribers, connect external systems and trigger workflows programmatically.
Does it support WhatsApp selling and appointments?
Yes. WhatsApp Commerce gives you a product catalog, shopping cart, order confirmations and abandoned-cart recovery. On the Pro plan, customers can also book, confirm and reschedule appointments directly inside WhatsApp.
Developer API
Send messages, manage subscribers, connect external systems and trigger workflows with a full REST API and webhooks.
Unlimited broadcasts
No messaging credits and no broadcast caps — reach your entire subscriber base whenever you need to.
Meta-approved templates
Launch marketing, utility and authentication templates through a managed Meta approval workflow.
Launch on the official WhatsApp Business API
Meta Business Partner, official Cloud API, number coexistence and a ChatGPT / Claude AI agent — up and running fast.